Making Money from Negative Reviews
An interesting article in the NYT today called A Bully Finds a Pulpit on the Web describes how Vitaly Borker makes his business tick using negative feedback and reviews to game search engines:
“Hello, My name is Stanley with DecorMyEyes dot com,” the post began. “I just wanted to let you guys know that the more replies you people post, the more business and the more hits and sales I get. My goal is NEGATIVE advertisement.”
It’s all part of a sales strategy, he said. Online chatter about DecorMyEyes, even furious online chatter, pushed the site higher in Google search results, which led to greater sales. He closed with a sardonic expression of gratitude: “I never had the amount of traffic I have now since my 1st complaint. I am in heaven.”
Ironically, the New York Times links directly to one of Vitaly Borker’s sites, giving him a big boost of authority in search engine rankings. (aside: What do I have to do to get the NYT to link me, I wonder?)

The Wall Street Journal Sucks
I’ve got three complaints about the print WallStreet Journal (WSJ) subscription that I have:

- Delivery is inconsistent. Some days it comes, some days it doesn’t. I’d say a good 40% of the time it doesn’t come at all.
- Delivery is often late. If I get, there’s a 20% chance it’s when I’m coming home from work, not when I leave.
- Delivery “on hold” didn’t work. I put the subscription on hold for two weeks while I was in Shanghai, so what did I come home to? A huge stack of Wallstreet Journal magazines, and two emails notifying me of the hold period start and end effective dates. Clearly, not very effective.
If you want to read the WSJ (and it’s a great magazine to read), I strongly suggest you pick up the Wallstreet Journal Kindle Edition and get it wirelessly without any of the physical delivery issues.
Saddam Hussein’s Execution: Hanging Video
This video shows the execution of Saddam Hussein, convicted to death by hanging for his crimes against humanity. It doesn’t appear to be particularly graphic; the only clear parts show Saddam being placed on the gallows, yet the content may be unsafe for work or children:
The video was filmed by members of the guards who had smuggled in cell-phone cameras. Prosecutor Munkith al-Faroon threatened to stop the execution when observers began jeering, but did not, a PR mistake in hindsight.
Update: Apparently Saddam’s hanging has sparked a series of copycat suicides. I find it strange that children would copy anything they see on the internet; this is sad indeed that the death of a murderous dictator can affect the innocent.